Cadence repeated it’s strong growth for the second year in a row with a three-year growth rate of over 800%, and ranked 542nd in Inc. Magazine’s prestigious Inc. 5000 list of the nation’s fastest growing private companies.
Los Angeles, CA, December 20, 2013 – Cadence Research & Consulting (Cadence), a healthcare marketing firm offering market research, medical communications and strategic consulting services, repeated it’s placement among the nation’s fastest growing private companies. It’s continued growth is driven by high client satisfaction and retention.
“It’s expensive to acquire new client in the highly competitive services market,” says founder and managing principal Laura Smith Biswas. “Our belief from the start was that clients appreciate consistent high quality execution of services coupled with a flexible collaborative experience. Our focus starts with the client experience. What can we do to make our client’s lives easier? It is from this perspective that we work. Our ability to do this has led to high client retention and ultimately fueled our expansion.”
Biswas continues, “Inconsistent quality of deliverables, rigidity, high turnover of project team members and lack of senior level involvement are common problems facing our industry. Given relatively low switching costs, clients do not and will not put up with this. Long-term growth can best be generated through consistent high quality execution. Internally, our incentive structure and culture are aligned to create a great place to work and serve our clients. We are confident about the future as we continue to prove that this market driven model works.”
About Cadence Research & Consulting
Cadence Research & Consulting is a healthcare marketing company that supports its clients through market research, meeting planning and evidence-based strategic consulting. Leveraging a unique business model, Cadence offers a collaborative, high touch, expertise based approach for all its clients. Co-founder and Managing Principal, Laura Smith Biswas has over 15 years experience in finance and operations in the healthcare industry. She received her B.S. in health education from Utah State University and MBA from Yale University.
Co-founder and Managing Principal, Sugata Biswas, has over 15 years of experience in management consulting and market research. Biswas received his B.A. with honors in Economics from the University of Chicago, and MBA from Yale University. Along with Daryl Twitchell, Biswas co-authored the book, “Management Consulting: A Complete Guide to the Industry” (Wiley, 1999 & 2001). The book was subsequently translated into Chinese, Russian and Hungarian.
About Inc. and the Inc. 500 | 5000
The Inc. 500 | 5000 is a list of the fastest-growing private companies in the nation. Started in 1982, this prestigious list of the nation’s most successful private companies has become the hallmark of entrepreneurial success.
Cadence is based in Los Angeles with offices in Dallas, Salt Lake City and New York. For more information, visit www.cadenceresearch.com
