MEDICAL COMMUNICATIONS

KOL Management

Key Opinion Leader Touch Plans

We facilitate touch plan meetings to provide one-on-one focused time with the international Key Opinion Leaders (KOLs) relevant to your products, providing an opportunity to strengthen relationships.  These can be done in conjunction with existing conferences that your targeted KOLs are attending.

Cadence KOL Connect®

Over the past couple of years, Cadence has built an extensive KOL relationship management solution that incorporates an easy, highly-flexible data platform and full-range of support services to direct, coordinate, and maximize global KOL interactions.

Cadence KOL Connect is unique in three ways:

  • It is backed by an extensive set of tailored services that provide seamless KOL management globally ensuring the client receives real value,
  • Provides a highly flexible platform, easily customized to best meet a client’s needs and
  • Provides a proprietary KOL ranking algorithm and output to guide KOL selection and development.

These differentiators allow a client to create a tailored solution that adds direct value without high programming expense and long timelines. In addition, through Cadence housing the Platform, it simplifies the client’s legal requirements and minimizes compliance issues.

KOL Mapping, Identification and Ranking

Identifying opinion leading physicians in any field is a challenging task.  Publications, clinical trial participation, speaking engagements, community physician opinion, etc. all play a role.  However, the question is, how to blend the various factors into a valid identification and ranking system.

At Cadence, our expertise and experience in both market research and medical communications have positioned us to not only understand the nuances of the various factors, but also perfect a system for identifying and ranking KOLs.  Our unique approach combines technical know-how, a multi-perspective ranking system and years of direct experience in the relevant therapeutic community.

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